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MUSEUM PARTNERSHIPS

Turn your exhibition into a quest excursion

Welcome new visitors and create an extra source of revenue with interactive Ubego routes.

Discuss a partnership

No initial or subscription fee

THE FORMAT

A museum story visitors can explore themselves

A quest excursion is a story and a series of tasks linked to your exhibits. Visitors follow the route in the Ubego app, without a guide.

Visitors can

  • start whenever it suits them
  • explore the exhibition at their own pace
  • choose Russian or another available language

THE VISITOR JOURNEY

From the poster to a new experience

01

Discovers the quest

Sees a poster or finds information on the museum website.

02

Downloads Ubego

Opens the app and finds the museum quest.

03

Buys a quest

Pays in the app or at the museum ticket desk.

04

Follows the route

Completes tasks tied to exhibits at a comfortable pace.

05

Shares impressions

Tells friends about the museum experience.

FOR THE MUSEUM

More possibilities for your museum

A new audience

Introduce your museum to Ubego's audience and reach people through quest marketplaces.

Additional revenue

Offer repeat visits and seasonal quests alongside your regular programme.

A modern format

Add an interactive, self-guided route while keeping traditional guided tours.

Ubego in numbers

70+cities with quests
since 2017creating quests
200,000+quests completed
100,000+Ubego audience members

GETTING STARTED

Six steps to launch

01

Meet and agree

We discuss the idea and sign an agreement.

02

Create the scenario

Your guide or methodologist works with an Ubego consultant.

03

Prepare ticket sales

Quest tickets are prepared for the museum ticket desk.

04

Tell visitors

Add the offer at the desk, to your price list, posters and website.

05

Publish the quest

We publish it on Ubego and quest marketplaces.

06

Start selling

Visitors can buy the quest and explore your museum.

PARTNERSHIP TERMS

Two ways to sell a quest

There is no initial or subscription fee. The examples below use a 1,000 ₽ quest and a 500 ₽ museum ticket.

Through Ubego

70% commission on the quest

25% commission on the museum ticket

The museum receives 675 ₽ in this example

At the museum ticket desk

20%* commission on the quest

0% commission on the museum ticket

The museum receives 1,300 ₽ in this example

* Confirm the applicable ticket desk terms in the partnership agreement. These figures are examples, not guaranteed earnings.

IN DEVELOPMENT

What we are working on

Team play across devices, AR tasks, “Ask AI” assistance, and buying museum tickets in the app are planned features. They are not yet part of the current offer.

QUESTIONS

Frequently asked questions

No. Staff can edit the quest and view purchase history in their personal account. An Ubego consultant helps with the scenario.

Yes. Visitors take the quest independently, while your guided tours can continue as usual.

No. The tasks are linked to exhibits, but visitors do not need to touch them.

LET'S WORK TOGETHER

Let's discuss a quest for your museum

Tell us about your museum and leave your contact details. We will discuss the format and terms with you.

ekaterina.dementeva@ubego.quest
Call 8(800)350-64-40,
or we will call you:
Leave us a message and we will reply to you by e-mail
Get a promo code for 3 for the first quest
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Get a promo code for 3 for the first quest
By clicking the Get button, you agree to personal data processing policy